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OpEdNews Op Eds    H4'ed 4/10/19

MLB Gets in Bed With the Pentagon

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COL Ray Compton and CSM Snyder throw out the first pitch
COL Ray Compton and CSM Snyder throw out the first pitch
(Image by U.S. Army Combat Capabilities Development Command)
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I go to a lot of Major League Baseball games. I really love the sport. Two weeks ago, I was fortunate enough to go to the Washington Nationals' opening day game against the New York Mets. I even caught a foul ball!

But if you've been to a baseball game at any time in the last decade, you've probably noticed some changes. Military or law enforcement members now perform flag ceremonies before the start of the game. Military recruits are enlisted right on the field. Surprise reunions of deployed men and women and their families play out before an audience of thousands. There's always the obligatory ovation for wounded warriors. And this year saw a flyover by three F-18 fighter jets during the playing of the national anthem.

The games have morphed into choreographed patriotic events. Who's paying for all this hoopla? As it turns out, you and I are, through the tax money that we send to the Pentagon.

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Former Arizona Republican senators John McCain and Jeff Flake issued a report a few years ago that found that since 2013, the most recent year for which statistics are available, the Pentagon has shelled out at least $6.8 million for Major League Baseball, the National Football League, and other sports leagues to "honor" troops with cheap stunts at sporting events. The details are listed in a new Senate report.

The total tally may top $10 million and even reach $100 million, if you count the military's marketing deals with NASCAR.

The senators call this military marketing "paid patriotism."

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For millions of your tax dollars, the Pentagon is buying things like ceremonial first pitches for recent veterans, club-level seats for vets at football games, and airport greetings for returning service members.

If that sounds crass to you, you're not alone.

"We appreciate if they honor the men and women in uniform, but not to get paid for it," said McCain, himself a decorated war hero.

"If the most compelling message about military service we can deliver ... is the promise of game tickets, gifts, and player appearances," his report concludes, "we need to rethink our approach to how we are inspiring qualified men and women to military service."

I'd go further than that.

Patriotism is a good thing. It can be unifying and inspiring. But what we're seeing at sporting events isn't patriotism. It's nationalism propaganda, even and it's potentially dangerous.

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The Pentagon even pays for "sponsored" renditions of God Bless America.

Irving Berlin wrote that song in 1918 as a show tune for a revue called Yip Yip Yaphank. Years later, it served as the official campaign song for both Franklin Roosevelt and his Republican opponent Wendell Willkie. In the 1950s it was adopted by the fledgling civil rights movement before becoming a rallying cry for supporters of the Vietnam War in the '60s.

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John Kiriakou spent 14 years at the CIA and two years in a federal prison for blowing the whistle on the agency's use of torture. He served on John Kerry's Senate Foreign Relations Committee for two years as senior investigator into the Middle (more...)
 

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3 people are discussing this page, with 3 comments  Post Comment


Devil's Advocate

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I see this going on all over the place now. Complete with marketing techniques known as "indoctrination" and "creative use of language" (eg. "patriotic support").

When you're not watching sports, they're embedding it in everything else, especially in the content you're absorbing between the commercials. :(

"Truth, Justice, and the American Way!" (and don't forget "Mom's apple pie"), in all its various forms, has been a mandatory part of American programming (pun intended) since I was born. Like all "advertising", the message of "patriotism" just had to be applied to everything possible over time.

And YES, it's a very dangerous form of propaganda. But, the people putting it out will never so much as lose their Facebook accounts, will they?!

Submitted on Wednesday, Apr 10, 2019 at 8:12:32 PM

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Kate Jones

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I thought propagandizing (brainwashing) the American people is the government's first priority!

Submitted on Wednesday, Apr 10, 2019 at 9:14:00 PM

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Robert Gormley

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I've always hated the military worship. The USA is on it's way out.

Submitted on Thursday, Apr 11, 2019 at 2:43:46 PM

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