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Podcast    H4'ed 2/8/18

Social Media & Inbound Marketing Expert Jeff Bullas

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Broadcast 2/8/2018 at 6:02 PM EST (5 Listens, 8 Downloads, 2622 Itunes)
The Rob Kall Bottom Up Radio Show Podcast

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Jeff Bullas is a mega expert on Social Media and Inbound marketing, also called Content based marketing. he discusses ways we works, the tools he uses and strategies. For example, most people tweet something one to three times. He tweets 100 times a day.

Jeff Bullas blogs on social media marketing at

His blog is read by 4 million visitors a year

He's listed as one of the Top 50 Social media Power Influencers

He's been listed on Huffpost as one of the top 100 Business, leadership and Technology Twitter accounts you must follow.

Here are some of my notes I prepped for our interview

You've been invited to speak at different locations around the= world. What are you invited to talk about.

How to get traffic--use email.

How do you deal with bounces?

Seven elements to your strategy

Social media



Partnerships and collaboration

Content marketing


Social Proof

Run a competition?

Capture emails by setting up and running

a competition in a matter of minutes using

an app like Heyo.

Why is Twitter better for building traffic?


Automated social media?

Social oomph

Facebook bots?

Facebook ads,

Facebook groups

How have Facebook and Twitter changed their feeds and how have they affected how you use them?

You talk about understanding the whole eco-system, Talk about that.

What about other big platforms--Amazon, Craigslist, ebay, yahoo, apple, yahoo, instagram, Pinterest

Marketing Hacks

Digital Training


Platform, portal, hub? Any difference?

Are there technologies or approaches you're seeing that are at the cutting edge? Stuff you've just started using or are about to adopt?

SEO Search Engine Optimization

Favorite tools

Favorite information sources.

Content marketing and social media heroes.

Neil patel, Copy blogger, canvas blogpost, buffers


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Rob Kall Social Media Pages: Facebook Page       Twitter page url on login Profile not filled in       Linkedin page url on login Profile not filled in       Instagram page url on login Profile not filled in

Rob Kall is an award winning journalist, inventor, software architect, connector and visionary. His work and his writing have been featured in the New York Times, the Wall Street Journal, CNN, ABC, the HuffingtonPost, Success, Discover and other media.

Check out his platform at

He is the author of The Bottom-up Revolution; Mastering the Emerging World of Connectivity

He's given talks and workshops to Fortune 500 execs and national medical and psychological organizations, and pioneered first-of-their-kind conferences in Positive Psychology, Brain Science and Story. He hosts some of the world's smartest, most interesting and powerful people on his Bottom Up Radio Show, and founded and publishes one of the top Google- ranked progressive news and opinion sites,

more detailed bio:

Rob Kall has spent his adult life as an awakener and empowerer-- first in the field of biofeedback, inventing products, developing software and a music recording label, MuPsych, within the company he founded in 1978-- Futurehealth, and founding, organizing and running 3 conferences: Winter Brain, on Neurofeedback and consciousness, Optimal Functioning and Positive Psychology (a pioneer in the field of Positive Psychology, first presenting workshops on it in 1985) and Storycon Summit Meeting on the Art Science and Application of Story-- each the first of their kind. Then, when he found the process of raising people's consciousness and empowering them to take more control of their lives one person at a time was too slow, he founded which has been the top search result on Google for the terms liberal news and progressive opinion for several years. Rob began his Bottom-up Radio show, broadcast on WNJC 1360 AM to Metro Philly, also available on iTunes, covering the transition of our culture, business and world from predominantly Top-down (hierarchical, centralized, authoritarian, patriarchal, big) to bottom-up (egalitarian, local, interdependent, grassroots, archetypal feminine and small.) Recent long-term projects include a book, Bottom-up-- The Connection Revolution, (more...)

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