the calibrated news model that we're seeing now isn't really about keeping readers satisfied. It's about keeping some readers satisfied. Counting up readers doesn't pay the bills, ad revenues do. That means the readers have to be people advertisers want to pitch to. |
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Sheila Samples is an Oklahoma writer and a former civilian US Army Public Information Officer. She is a Managing Editor for OpEd News, and a regular contributor for a variety of Internet sites.