Elite rule is system-wide and highly encouraged across organizations of all types. It's now approaching a religious concept, this power to lord over others and exploit one's underlings for personal advancement. Look for the Ayn Randians to establish some sort of church in order to qualify for tax-exempt status and to immortalize the Greed is Go(o)d mantra.
So, what is a "health care" company? How do they make their money?
Like the fractional-reserve banks, these companies don't actually keep enough money on hand to pay out all of their medical bills if all of their members got sick at the same time. Like say, an epidemic? A pandemic? A genetically modified food related illness? Or how about the inevitable old-age conundrum?
These feel-good companies would collapse, hire a PR firm to tell us that they are too big to fail, and probably lobby for trillions in taxpayer bailouts. The multi-million dollar bonuses would resume, for a little while longer. That is the world we live in today, strangely enough.
This is not rocket science, but how are these grossly inefficient, parasitic juggernauts so entrenched in their positions of power? Other than the outright bribing of the officials and parties of corporate governance, a discussion which is passe' at this point, there is a second front that screams out for attention. It goes something like this.
InsureCo wants to do business, baby, and B2B is the sure way to go. You get the executives of a firm to sign on to the "plan," and you are assured profits for years to come. But how to make the sale and cash that bonus check?
Well the plan needs a catchy name, that's for sure. And if we spend a chunk on advertising and get the name out there, we're halfway home. So, rather than pay for cancer treatments, what we should pay for is a slick TV commercial campaign. We're going to show America that we can hire authentic and attractive actors, just like any other industry. Then we can flood the screens, the magazine, the Interwebs and the newspapers with our ads, so that everyone knows what we want them to know.
That's just the background, the environment in which we swim. Here comes the pitch.
"We can offer your employees the Branded Plan A, and that's a hell of a plan. They should be grateful for not being put on the street eating rats in back alleys, anyway. You hit them with Branded Plan A, and they will literally sacrifice their children to your profit-making enterprise."
"But baby, it's just like the other five competitors. We all agree that the drones and the cogs can live with this plan (or not). That doesn't mean you need to. You see, there's Plan B, which is for upper management."
"Plan B, you say?"