� ���"U.S. cattle producers deserve the facts � ��" all the facts � ��" and they don't deserve to have a high-profile national organization use deceptive tactics to persuade them to attack the only tool available to U.S. cattle producers to divert demand away from imported beef and toward U.S. beef: mandatory COOL that distinguishes U.S. beef from imported beef,� �� � he emphasized. � ���"NCBA's action is unacceptable and intolerable.� �� �
The concluding statement in R-CALFUSA's letter to NCBA states: � ���"This intolerable misrepresentation and deception must stop, and now is the time for you to explain to the U.S. cattle industry how it benefits from a $1 billion-plus annual trade deficit with Canada and Mexico. Once you provide this important explanation, then perhaps the debate regarding the merits of COOL can commence based on facts and opinion, not on deception and deceit.� �� �
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R-CALF USA (Ranchers-Cattlemen Action Legal Fund, United Stockgrowers of America) is a national, non-profit organization dedicated to ensuring the continued profitability and viability of the U.S. cattle industry. R-CALFUSA represents thousands of U.S. cattle producers on trade and marketing issues. Members are located across 47 states and are primarily cow/calf operators, cattle backgrounders, and/or feedlot owners. R-CALFUSA directors and committee chairs are extremely active unpaid volunteers. R-CALFUSA has dozens of affiliate organizations and various main-street businesses are associate members. For more information, visit www.r-calfusa.com or, call 406-252-2516.
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