Power of Story
Send a Tweet        
- Advertisement -

Share on Google Plus Share on Twitter Share on Facebook 1 Share on LinkedIn Share on PInterest Share on Fark! Share on Reddit Share on StumbleUpon Tell A Friend (1 Shares)  

Printer Friendly Page Save As Favorite View Favorites (# of views)   9 comments
General News

Look What "Big Food" is Doing to Stop Food Activists

By       Message Martha Rosenberg     Permalink
      (Page 1 of 2 pages)
Related Topic(s): ; ; ; ; ; ; ; ; , Add Tags Add to My Group(s)

Must Read 2   Valuable 2   Well Said 1  
View Ratings | Rate It

opednews.com Headlined to H4 11/14/15

Author 1353
Become a Fan
  (79 fans)
- Advertisement -

Officially, Big Food is not worried about the small number of "fringe" food activists who object to cruel, unhealthful and environmentally destructive products. But unofficially, it is a different story. American Egg Board CEO Joanne Ivy stepped down in apparent disgrace last month when a 2013 email she wrote to a consultant saying the board was accepting "your offer to make that phone call to keep Just Mayo off Whole Foods shelves," was revealed. Just Mayo is an egg-free and vegan product from San Francisco start-up Hampton Creek. Whole Foods still sells it.

Why is Ivy's attempt to quash competition reason to step down? As a USDA commodity "checkoff" program, the egg board is a quasi-government agency not supposed to be playing dirty retail tricks.

- Advertisement -

US egg producers themselves have also been caught playing dirty tricks. To block growing public outrage over the profit-driven cruel practices of debeaking and forced molting of chickens, United Egg Producers (the trade group that represents 85 percent of US egg producers and 180 egg farms) rolled out an "Animal Care Certified" logo ten years ago to assure consumers that its members' eggs were produced humanely.


We are eating WHAT?
(Image by Martha Rosenberg)
  Permission   Details   DMCA
- Advertisement -

The problem was--it wasn't true. In 2005, the Better Business Bureau ruled that the label was misleading, and the Federal Trade Commission (FTC) demanded that the label read not "Care Certified" but "United Egg Producers Certified," clarifying that there was no third party certification involved. United Egg Producers was also fined $100,000 and made to sign an agreement with attorneys general in sixteen states to settle the false advertising claims.

Two years later, USDA forbid food giant Tyson from using the claim that its chickens were "Raised without Antibiotics," because the ionophores it uses in chicken production are a type of antibiotic, albeit not one used by humans. Even as Tyson backpedaled into the more accurate slogan--"Raised without antibiotics that impact antibiotic resistance in humans"--the USDA found Tyson using the human antibiotic gentamicin behind the public's back. Not only was the use deceptive, gentamicin is a controversial drug linked to liver toxicity and destruction of the balance system in humans.

- Advertisement -

When asked about the disclosure, Tyson spokesman Gary Mickelson admitted that eggs were vaccinated with gentamicin before the birth of a chicken, but he rejected "any statement suggesting our products are anything less than safe and wholesome," reported the Associated Press.

Statements from the dairy industry including its checkoff arm are also misleading. In addition to claiming milk helps fight breast cancer (right) the Fluid Milk Board told Congress a few years ago it was promoting milk to address "the high incidence of high blood pressure among African Americans." It said being lactose-intolerant was no reason to abstain from milk and even called milk a diet food which drew it government censure. In 2007, the FTC Bureau of Consumer Protection directed milk promoters to stop the weight-loss claims "until further research provides stronger, more conclusive evidence of an association between dairy consumption and weight loss."

Next Page  1  |  2

 

- Advertisement -

Must Read 2   Valuable 2   Well Said 1  
View Ratings | Rate It

Martha Rosenberg is an award-winning investigative public health reporter who covers the food, drug and gun industries. Her first book, Born With A Junk Food Deficiency: How Flaks, Quacks and Hacks Pimp The Public Health, is distributed by Random (more...)
 

Share on Google Plus Submit to Twitter Add this Page to Facebook! Share on LinkedIn Pin It! Add this Page to Fark! Submit to Reddit Submit to Stumble Upon



Go To Commenting
/* The Petition Site */
The views expressed in this article are the sole responsibility of the author and do not necessarily reflect those of this website or its editors.

Writers Guidelines

Contact AuthorContact Author Contact EditorContact Editor Author PageView Authors' Articles
- Advertisement -

Most Popular Articles by this Author:     (View All Most Popular Articles by this Author)

Grassley Investigates Lilly/WebMD link Reported by Washington Post

The Drug Store in Your Tap Water

It's the Cymbalta Stupid

Are You Sure You're Not Psychotic Asks Shameless Drug Company?

Another Poorly Regulated "Derivative"--the Antidepressant Pristiq

MRSA and More. Antibiotics Linked to Obesity and Allergies, Too