A BBC reporter visits an Illinois farm for an article about Midwest agriculture and spies a pig with a wooden leg.
"Is there a story connected to that pig?" asks the reporter.
"Oh, that animal. He is amazing," says the farmer. "When we had a barn fire, he opened the doors and saved the animals. When we had a tornado, he lifted up the debris and saved my own daughter. When we had a flood he swam into the house and saved my son. When I was in a tractor accident he went and got help and saved me."
"That is amazing," agrees the reporter. "But what about his wooden leg?
"Well, a pig like that, you don't eat all at once," says the farmer.
Meat is as good for you and necessary to the diet as cigarettes.
Yet despite Michigan's Meatout day last year and UK's red meat caution today, despite the conversion of holdouts like Bill Clinton and Oprah (or at least her staff) and the vaulting of Kathy Freston's Veganist up the New York Times bestseller list, people are still eating, well, around the wooden leg.