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FTC: Bloggers must disclose any freebies or payments they get for writing product reviews

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opednews.com Headlined to H3 10/7/09

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The Federal Trade Commission will try to regulate blogging for the first time, requiring writers on the Web to clearly disclose any freebies or payments they get from companies for reviewing their products.

The FTC said Monday its commissioners voted 4-0 to approve the final Web guidelines, which had been expected. Violating the rules, which take effect Dec. 1, could bring fines up to $11,000 per violation.

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At finance.yahoo.com

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