Eye-opening! "Talk radio’s power is rooted in the sheer volume of content being produced each week. The typical major talk radio show is produced every weekday and runs 3hours, so just the top 15 shows are putting out around 45 hours of content EVERY DAY! Talk radio is not bounded by physical space. It can follow listeners wherever they go! It has the potential to dominate the construction of a person’s worldview in a way that other media simply cannot".Even setting aside hundreds of additional local shows, the dedicated fan can listen to nothing but conservative talk radio all day, every day of the week, and never catch up Like single-issue voters, talk radio fans are able to exercise outsize influence on the political landscape by the intensity of their ideological commitment. . Yet talk radio still somehow manages to fly below the national media radar.
At www.nytimes.com
