It’s very difficult to not reflect upon the horrific state of media in this country when offering up a reflection on the words from President Obama this evening. So, before getting into tonight’s main event, bare with me.
I tuned in ten to fifteen minutes before Obama was expected to magically appear in front of the press who gathered to ask Obama questions.
I circulated between FOX News, CNN, and MSNBC before I was struck by one of the most vacuous creations ever conceived by a media organization.
The Word Cloud---a cloud of words. A conglomeration of terms and buzzwords that would be heard in Obama’s opening statement on the budget.
I looked on in horror as John King and Wolf Blitzer drooled and ogled at the screen with words like “invest”, “renewed”, “budget”, “jobs”, “foundation”, “prosperity”, etc.
The Word Cloud showed words of different sizes and, as King explained, the larger the word the more often Obama would use it and the smaller the word the less often Obama would use it (for example, CNN told me you would not hear “pessimistic”; I wonder why a press conference meant to garner support for a budget would not use words that might make citizens doubt Obama’s intentions.)
King and Blitzer both giddily talked up the Word Cloud that was before them and said it was the first time this had ever been done before. It was not the first time the media had reduced an important political event to a gadgetry gimmick.