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OpEdNews Op Eds    H3'ed 7/9/10

Comcast-NBC Merger: Media Consolidation In the Name of Diversity

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Simply taking television genres with a predominantly white cast and changing the leads to people of color doesn't necessarily mean a correction of past failures occurs. Cultures, audiences, opportunities, concerns, and interests could still be left out; the storylines could still be ones that do not speak to the people who have gained a level of representation. Also, it does matter if predominantly white people are reporting news and people of color are not and Comcast and NBC Universal should be made to address this reality publicly.

The resulting power of the merger is relevant, despite what representatives like Rep. Buyer claim. It will not only shape entertainment but will gain even greater lobbying power to advance free market initiatives in Congress that oppose Internet freedom (net neutrality) and create opportunities for increased profit. And, it will be able to absorb and co-opt alternative/independent news and programming and play a role in deciding who gets to access this news and programming.

*For more, read the briefing memo or talking points that were discussed at the hearing.

**The following videos show Rep. Maxine Waters in a video produced by Free Press questioning NBC's Jeff Zucker on diversity and Sen. Al Franken (D-MN) asking questions about the Comcast-NBC merger.



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Kevin Gosztola is managing editor of Shadowproof Press. He also produces and co-hosts the weekly podcast, "Unauthorized Disclosure." He was an editor for OpEdNews.com
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