It is ironic that UEP which has traditionally defended battery cages, "debeaking" of chicks with a hot knife (so they won't peck each other) and even "force molting" which gets one more egg cycle out of abused birds supports McDonald's new ethical campaign.
"Recognizing that customers place value on having choices in the type of eggs they purchase, hens today are raised by our farmer members using a variety of housing and egg production practices," UEP CEO Chad Gregory said as if animal suffering behind a food product were a consumer "choice" like vanilla or chocolate.
Still, UEP is a business, like McDonald's, committed to making a profit. Luckily it is finally hearing its customers.
(Note: You can view every article as one long page if you sign up as an Advocate Member, or higher).