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Hillary Can Win Big

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In a recent Politico article, Clinton had the dominant field organization in 10 swing states. "92 percent of GOP insiders said Clinton was better positioned on the ground."

Hillary should make effective use of surrogates such as President Obama, Vice President Biden, Senator Bernie Sanders, Senator Elizabeth Warren, Bill Clinton, Michelle Obama, and others. (Trump does not have anywhere near that number of surrogates.)

Today, in swing states such as Florida and Nevada, the Clinton campaign is registering new voters and bombarding voters with Hillary ads. At the moment, Trump is doing nothing.

6. Reintroduce herself to voters: The July 25th Democratic convention will be an opportunity for Hillary to reintroduce herself to voters. She has to do this as, coming out of the email kerfuffle, her negative approval rating is at 56.9 percent -- almost as bad as Trump's 60.2 percent.

Writing in the Wall Street Journal, pollster Peter Hart suggested three things Clinton should do to boost her favorability ratings. "Reveal your compassionate side. In your campaign, you have shown mettle but you have lost your warmth and charm." (Recently, Ezra Klein discussed Clinton's compassionate side.)

Hart's second suggestion was: "Show you leadership skills. [Many] Voters have no sense of your special leadership abilities." Finally, Hart suggested: "Be bolder and more focused" [Your campaign has] too many words and too many issues, and in the end there is no message. 'Hillary for America' and 'stronger together' are themes that say nothing." These are wise words that Hillary should heed.

7. Win the debates: Trump and Clinton will debate on September 26th, October 9th, and October 19th. Clinton should overwhelm Trump.

There's a real possibility that Hillary Clinton will win big on November 8th. To accomplish this she needs to run a flawless campaign after the Democratic convention.

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Bob Burnett is a Berkeley writer. In a previous life he was one of the executive founders of Cisco Systems.
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