'Talking about our entire public school system like it’s Armageddon is overblown, and does a great disservice. It's time we analyzed why the 'failing public schools' narrative is so pervasive nowadays. Who profits when public schools fail? We are witnessing a determined effort to tear it down .The multi-million dollar charter industry relies on the perception that charters are private school “lite” with a public school price. The best way for charters to differentiate themselves from traditional public schools is by selling themselves as the free-market (read: better) alternative to public schools which proponents paint as “bureaucratic” and “inefficient”. Most often, charters sell the idea that they offer specialized curriculum or enhanced instruction that can’t be provided in “failing” schools by veteran teachers.' What's up?