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Life Arts    H4'ed 2/27/18

Model for Gap paused to breastfeed her toddler during a shoot. The moment became the campaign.

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For hundreds of Instagram followers, it was a powerful moment that normalized breastfeeding – a mother nursing her son. But the image, captured in a Gap advertisement for sleepwear, was just a typical moment with her son for model Adaora Akubilo.They were shooting the scene, in which she wears their pima cotton and soft-wash sleep shirt. Both mom and son were booked for the campaign. Mid-shoot, he needed to nurse. The photographer asked if they could capture some shots. She said, “Absolutely.” And the images became an anchor of the campaign.

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Meryl Ann Butler is an artist, author, educator and OpedNews Managing Editor who has been actively engaged in utilizing the arts as stepping-stones toward joy-filled wellbeing since she was a hippie. She began writing for OpEdNews in Feb, 2004. She became a Senior Editor in August 2012 and Managing Editor in January, (more...)
 

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