As a senior I am not in the target market, so I missed seeing the slick website until this week. It popped up while I was reading an OpEd in the NY Times. As I paged through it I realized I was reading propaganda, really well done propaganda. The tone was perfect, the message and the writing right for millennials, the graphic art top quality mad avenue. By chance the lead item on the home page was a video with the caption "Something Creepy This Way Comes" and it echoed my reaction to the site. I wonder if the millennial generation will recognize that this 501(c)4 "charity" is a front? Sure looks like the product of big money. Mostly Koch I'd bet.