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Poll: Limbaugh's Brand Plummetting.. and Spreading to Other Right Wing Radio Toxic Shock Jocks

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A new poll that's received a lot of coverage because it found that 52% of Mississippi and 45% of Alabama Republicans also has some very interesting findings about Rush Limbaugh.

Limbaugh's brand appears to be in free fall after his attack on contraception supporter Sandra Fluke. 

Public Policy Polling's (PPP) poll found that even in two very conservative states, Limbaugh's positive/negative ratings among Republicans are at  53/33 in Alabama and 51/30 in Mississippi. Compare that to a survey of Republicans taken a few years ago, when he was at 80/12.  PPP's poll report observes, " it's safe to say he's fallen a long way in these states."

This massive drop in Limbaugh's approval ratings has led to equally massive drop-outs among advertisers, not just for Limbaugh, but also for other right wing shock jocks, as reports. 
ThinkProgress has obtained an internal memo from Premiere Radio Networks listing 96 national companies that have "specifically asked" their advertisments not be played during the Rush Limbaugh Show. Premiere is the distributor of Limbaugh's program. The advertisers have also requested to be excluded from other right-wing hosts including Michael Savage, Glenn Beck and Sean Hannity. According to the memo, the listed companies' advertisements should be excluded from these programs because they have been "deemed to be offensive."
Thinkprogress has a list of the advertisers who have cancelled, here.

a partial view of advertisers no longing sponsoring Limbaugh by thinkprogress

Sandra Fluke, the woman Limbaugh attacked, spoke out, in an op-ed on CNN, saying,

"By now, many have heard the stories I wanted to share thanks to the congressional leaders and members of the media who have supported me and millions of women in speaking out.

Because we spoke so loudly, opponents of reproductive health access demonized and smeared me and others on the public airwaves. These smears are obvious attempts to distract from meaningful policy discussions and to silence women's voices regarding their own health care.

These attempts to silence women and the men who support them have clearly failed. I know this because I have received so many messages of support from across the country -- women and men speaking out because they agree that contraception needs to be treated as a basic health care service."

and further, Fluke said,

"Attacking me and women who use contraception by calling us prostitutes and worse cannot silence us.

I am proud to stand with the millions of women and men who recognize that our government should legislate according to the reality of our lives -- not for ideology."


Rob Kall is editor-in-chief, publisher and site architect of, President of Futurehealth, Inc, and an inventor. He hosts the Rob Kall Bottom Up Radio Show, aired in the Metro Philly area on AM 1360, WNJC. Over 200 podcasts are archived for downloading here, or can be accessed from iTunes. Rob is also published regularly on the

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Rob is, with the first media winner of the Pillar Award for supporting Whistleblowers and the first amendment.

See more Rob Kall articles here and, older ones, here. To learn more about Rob and, check out A Voice For Truth - ROB KALL | OM Times Magazine and this article. For Rob's work in non-political realms mostly before 2000, see his C.V..  and here's an article on the Storycon Summit Meeting he founded and organized for eight years. Press coverage in the Wall Street Journal: Party's Left Pushes for a Seat at the Table

Here is a one hour radio interview where Rob was a guest- on Envision This, and here is the transcript. 

To watch Rob having a lively conversation with John Conyers, then Chair of the House Judiciary committee, click hereWatch Rob speaking on Bottom up economics at the Occupy G8 Economic Summit, here.

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click here... by Rory OConnor on Tuesday, Mar 13, 2012 at 11:23:27 AM
... and to feel the power of "we the people" come ... by Meryl Ann Butler on Tuesday, Mar 13, 2012 at 11:59:21 AM
What a strange selective outrage we see on the lef... by Perry Logan on Wednesday, Mar 14, 2012 at 7:20:58 AM
is a huge difference between slandering a public f... by Archie on Thursday, Mar 15, 2012 at 12:10:11 AM