![]() |
By Martha Rosenberg (about the author) Page 2 of 2 page(s)
Of course everyone knows the reason newspapers are circling the drain is the exodus of readers, advertisers and attention spans to the Internet. But there's also the greed monster Wall Street has created wherein a single digit profit margin is no longer enough reason to get out of bed in the morning. And there's a third reason.
Dean John Lavine announced he's considering adding "and integrative marketing" to the school's name to a chorus of angry J-school students who will probably get jobs in... integrative marketing.
When you board a Chicago bus or train at rush hour today, you see 30 cell phones held up to faces--not 30 newspapers.
1 | 2
The views expressed in this article are the sole responsibility of the author
and do not necessarily reflect those of this website or its editors.
Contact Author |
Contact Editor |
View Authors' Articles |
| 2 comments |
Want to post your own comment on this Article?
|
||||
Tell a Friend:
|
Copyright © 2002-2009, OpEdNews |