[Long pause] You'd have to fire or execute ninety percent of the editors and executives. You'd actually have to start promoting people from the newsrooms to be editors who you didn't think you could control. And they're not going to do that."
In fact many journalists are warning that the true story is not being reported. See this announcement and this talk.
And a series of interviews with award-winning journalists also documents censorship of certain stories by media editors and owners (and see these samples).
There are many reasons for censorship by media higher-ups.
One is money.
The media has a strong monetary interest to avoid controversial topics in general. It has always been true that advertisers discourage stories which challenge corporate power. Indeed, a 2003 survey reveals that 35% of reporters and news executives themselves admitted that journalists avoid newsworthy stories if “the story would be embarrassing or damaging to the financial interests of a news organization’s owners or parent company.”
In addition, the government has allowed tremendous consolidation in ownership of the airwaves during the past decade. The large media players stand to gain billions of dollars in profits if the Obama administration continues to allow monopoly ownership of the airwaves by a handful of players. The media giants know who butters their bread. So there is a spoken or tacit agreement: if the media cover the administration in a favorable light, the MSM will continue to be the receiver of the government's goodies.
3. Drumming Up Support for War
In addition, the owners of American media companies have long actively played a part in drumming up support for war.
It is painfully obvious that the large news outlets studiously avoided any real criticism of the government's claims in the run up to the Iraq war. It is painfully obvious that the large American media companies acted as lapdogs and stenographers for the government's war agenda.
Veteran reporter Bill Moyers criticized the corporate media for parroting the obviously false link between 9/11 and Iraq (and the false claims that Iraq possessed WMDs) which the administration made in the run up to the Iraq war, and concluded that the false information was not challenged because:
"the [mainstream] media had been cheerleaders for the White House from the beginning and were simply continuing to rally the public behind the President — no questions asked."
And as NBC News' David Gregory (later promoted to host Meet the Press) said:
"I think there are a lot of critics who think that . . . . if we did not stand up [in the run-up to the war] and say 'this is bogus, and you're a liar, and why are you doing this,' that we didn't do our job. I respectfully disagree. It's not our role"But this is nothing new. In fact, the large media companies have drummed up support for all previous wars.
For example, Hearst helped drum up support for the Spanish-American War.
And an official summary of America's overthrow of the democratically-elected president of Iran in the 1950's states, "In cooperation with the Department of State, CIA had several articles planted in major American newspapers and magazines which, when reproduced in Iran, had the desired psychological effect in Iran and contributed to the war of nerves against Mossadeq." (page x)
The mainstream media also may have played footsie with the U.S. government right before Pearl Harbor. Specifically, a highly-praised historian (Bob Stineet) argues that the Army’s Chief of Staff informed the Washington bureau chiefs of the major newspapers and magazines of the impending Pearl Harbor attack BEFORE IT OCCURRED, and swore them to an oath of secrecy, which the media honored (page 361) .
And the military-media alliance has continued without a break (as a highly-respected journalist says, "viewers may be taken aback to see the grotesque extent to which US presidents and American news media have jointly shouldered key propaganda chores for war launches during the last five decades.")



