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Organic: Food Justice for the 99% (Response to Time Magazine/Dr. Oz denigration of organic consumers)

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The Cornucopia Institute






The Time cover story from 12/3/12 on "What to Eat Now" by Dr. Mehmet Oz is available:,9171,2129811,00.html

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The full story is available to Time subscribers only.  Excerpts from the article, with Cornucopia's responses:

Dr. Oz: "Nutritionally speaking, there is little difference between the farmer's-market bounty and the humble brick from the freezer case."

Cornucopia response: Dr. Oz compares conventional and organic foods throughout the article by focusing exclusively on the differences between a handful of nutrients.  This is exactly what the agrochemical and conventional farming industries, and their front group, the Alliance for Food and Farming, would like the American public to focus on.  Just two months ago, Dr. Oz told the viewers of his syndicated television show to buy organic vegetables to avoid pesticide residues.  Now, in his copywritten Time story, the word "pesticide" or "agricultural chemical" is never mentioned.  

Dr. Oz: "Dispelling these myths--that boutique foods are good, supermarket foods are suspect and you have to spend a lot to eat well--is critical to improving our nation's health. Organic food is great, it's just not very democratic."

Cornucopia response: What can be more democratic than consumers voting with their food dollars to support organic farmers who protect our environment and our health by eschewing harmful and polluting agrochemicals?

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Even if there were no direct benefit to our families (plenty of published scientific research indicates there is), when we choose organic food we are protecting farmers and farmworkers from exposure to toxic chemicals.  Many farmers, farmworkers and their children have elevated levels of certain cancers and chronic diseases.

Dr. Oz: "The rise of foodie culture over the past decade has venerated all things small-batch, local-farm and organic--all with premium price tags. But let's be clear: you don't need to eat like the 1% to eat healthily."

Cornucopia response : Organic foods are not for the "1%."  Organic foods are for everybody, and are accessible and affordable to most families who prioritize their expenses.  Many organic consumers forgo other "luxuries," whether it be iPhones, vacations, new cars -- all of which are advertised in the same Time magazine where Dr. Oz's article appears -- in order to be able to afford organic foods to protect their family's health.  These decisions should be applauded, not turned into a character flaw.

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I work for The Cornucopia Institute. We are a non-profit that works to protect sustainable/organic food and small-scale farming. We often write press releases surrounding what is happening in the industry and what our research discovers. You can (more...)

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"Dr" Oz should be ashamed of himself, what a sello... by janet O'Connell on Sunday, Dec 2, 2012 at 7:16:35 AM
is a living, breathing, piece of ****.... by Don Caldarazzo on Monday, Dec 3, 2012 at 1:40:22 PM
It seems to me that about 90 to 95 % of all the ta... by Davey Jones on Tuesday, Dec 4, 2012 at 11:34:26 AM
WELL SAID!! Corporations ARE NOT about health... by cindy garay on Friday, Dec 7, 2012 at 7:39:49 PM
Well said!Corporations ARE NOT about HEALTHY FOOD!... by cindy garay on Friday, Dec 7, 2012 at 7:47:22 PM