After Newtown, Sales Boom for Kids' Body ArmorQuicklink submitted by Sister Begonia Permalink
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|Derek Williams is the president of Amendment II, a Salt Lake City-based company that manufactures lightweight body armor for law enforcement and military use. But lately they've moved into a different market: body armor for kids. Six months ago, Amendment II introduced a new line of backpacks, built with the company's signature carbon nanotube armor, designed to keep kids safe in the event of school shootings. Since Friday's massacre at a Newtown, Connecticut, elementary school, sales have gone through the roof. 'I can't go into exact sales numbers, but basically we tripled our sales volume of backpacks that we typically do in a month—in one week,' Williams says.|
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