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From Discover Magazine, 2007 October Special Anniversary Issue, in an articled titled, "Science Under Siege,” page 73:…science has become one of the most powerful tools that private companies can use to fight regulation. The strategy they most often deploy was pioneered by the tobacco industry, which learned to foment scientific uncertainty as a means of staving off regulation. A famous tobacco industry document from 1969 spells out the strategy succinctly: “Doubt is our product, since it is the best means of competing with the ‘body of fact’ that exists in the mind of the general public. It is also the means of establishing controversy.”
In 2003, Frank Luntz, a political consultant to the Republican Party, recommended using the same strategy to combat public environmental concerns. “Voters believe that there is no consensus about global warming within the scientific community,” he wrote. “Should the public come to believe the scientific issues are settled, their views about global warming will change accordingly. Therefore, you need to make the lack of scientific certainty a primary issue in the debate.”
