Tag(s): ; ; ; ; ; ; ; ; ; ; (more...) ; , Add Tags  (less...)
Add to My Group

View Ratings | Rate It

Promoted to Headline (H4) on 7/8/09:      Permalink
View Article Stats

Michael Wesch's Anthropological introduction to YouTube... and a brief history of "whatever"

Add this Page to Facebook!
Submit to Twitter
Submit to Reddit
Submit to Stumble Upon

Tell A Friend

Become a Fan
Get Embed HTML Code
By (about the author)      
Become a Fan Become a Fan  (193 fans)

opednews.com

This is an amazing video discussing some of the anthropological and social repercussions of youtube. It's smart, funny and entertaining.

::::::::




I met the speaker, Michael Wesch, assistant Professor of Digital Ethnography at Kansas State U. at the 2009 personal democracy forum conference.

Wesch talks about now, in addition to literacy, we have "videracy" and how the new web technologies are about ways of linking people, how every six months, there's a new tool out there that does it in a new way. He says that when the media changes, we change, citing Marshall McLuhan,
"We shape our tools and thereafter our tools shape us."

He discussed Neil Postman's take on how truth would be affected by the media ecology-- an Orwellian concealment of truth through the use of 1984 style Newsspeak, like Frank Luntz espouses, or a Huxleyan Brave New World vision, where truth is drowned out in irrelevance. Postman said, in his book Amusing Ourselves to Death, that reality was reflected more by Aldous Huxley's Brave New World where the public was oppressed by pleasure than Orwell's 1984 where they were oppressed by pain.


Wesch, at the conference, also gave a brief history of the use of the word, WHATEVER. More on that below.




So, back to the brief history of Whatever
Pre-1960 Whatever would be used, in a statement like, "Whatever-- that's what I meant."

In the late 1960's, Whatever meant "I don't care."

In the 1990's with MTV and The Simpsons, Whatever meant, "Meh" as indifference.

By 1992, Whatever developed a narcissistic side to it, as in "Whatever, I'll do whatever I want."

And Wesch wraps up with the hopeful observation that perhaps we'll use the word to talk about doing whatever it takes to make this a better world.

If you like this one, the most popular one he's done is:
9,603,150 views


 

Rob Kall is executive editor, publisher and site architect of OpEdNews.com, Host of the Rob Kall Bottom Up Radio Show (WNJC 1360 AM), President of Futurehealth, (more...)
 

The views expressed in this article are the sole responsibility of the author
and do not necessarily reflect those of this website or its editors.

Contact Author Contact Editor View Authors' Articles

Follow Me on Twitter

 

Share this page: (what's this?)                   Tell a Friend: Tell A Friend

Add this Page to Facebook!      Submit to Stumble Upon      Submit to Reddit      Add This Page to Mr Wong!           NEWSVINE      DEl.ICIO.US      Looksmart Furl      My Web      Blink List     (More...)

Comments

The time limit for entering new comments on this diary has expired.

This limit can be removed. Our paid membership program is designed to give you many benefits, such as removing this time limit. To learn more, please click here.

Comments: Expand   Shrink   Hide  
No comments